WhatsApp was founded in 2009 and the original idea was just to show a status like “At the gym” next to a contact in your phone’s address. So let’s get to the longer answer of why it is where it is at. The problem with the short answer is it leaves you wondering how has it been surviving as a business. So how does WhatsApp make money if it is free? The short answer is it is not making that much money currently if any at all.
Sometimes I don’t even realize that there’s a business behind this app that I’ve come to know and love. The short answer to the questionįor many of us in Zimbabwe, WhatsApp has become our go to app for communication. So if you’re like me and are not quite sure what the answer is, let’s take a look.
To my surprise, I didn’t have a clear answer to give them and it took me a while to finally understand myself. However, someone recently asked me that same question “If WhatsApp is free, how does it make money?”.
It might sound like a question with an obvious answer.